Wednesday, September 26, 2007

Tailgating Media Tour Hits the Road in Florida

Our coast-to-coast high-tech tailgating tour, a joint venture of KVH Industries and DIRECTV, kicked off this week to demo the wonders of the TracVision A7 and live mobile DIRECTV programming for tailgating to media across the country.

First stop is the South where the specially equipped KVH Cadillac Escalade is appearing live on TV stations in Florida, Georgia and North Carolina throughout the week. During a live segment Tuesday on FOX 13's “Good Day Tampa,” anchor Russell Rhodes sang the praises of live TV in the car – and discovered why any loyal Buccaneer fan shouldn't be caught at Raymond James Stadium without it. (Rhodes and the rest of the FOX 13 staff were quick to point out that the Bucs are 2-1 after beating the St. Louis Rams on Sunday).

Since the TracVision-equipped Escalade wouldn't fit in the FOX 13 studio...

...the studio came outside to the Escalade


Look for the KVH Escalade this week – and equally surprised news and sports anchors – in Miami, Tampa-St. Petersburg, Orlando, Atlanta and Charlotte. Reporters from the Miami Herald, St. Petersburg Times, Orlando Sentinel and other papers also are getting their own personal high-tech demos.

Keep an eye out for TracVision and high-tech tailgating in a major U.S. newspaper near you!

Not surprisingly, due to the popularity of college and NFL football throughout the Sunshine State, Florida ranked high in the “America's Best Football Cities Tailgating Index” – with Miami finishing sixth and Tampa seventh in overall “tailgating friendliness” out of 32 cities evaluated. Don't tell Texas, but those Floridians really know how to high-tech tailgate!

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